Ithink I’m finally going to buy a Kindle. Not, you understand, because I necessarily want one. And certainly not because I need one.

No, I’m going to buy a Kindle just so that I don’t have to listen to one more of my American friends lecture me for half an hour about how Amazon’s electronic book reader has changed their life and how I can’t possibly understand what I’m missing until I get one of my own. I imagine people in Surrey have children for much the same reason.

And, yes, I admit it. The Kindle is cool. The cool way the words magically materialise on the page, the cool Whispernet wireless service that allows you to buy books any-and-everywhere without needing to find a wifi connection and the cool fact that just like a real book you can’t read it in the dark. Also, any piece of technology that costs just shy of $300 must be cool, right?

The three hundred dollar price point is interesting because it represents two fairly annoying things about the Kindle. Firstly that it’s clearly being marketed at early adopters who are happy to plunk down the price of maybe 30 paperback books before they can even start to spend money on ebooks.…

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